International Marketing Rajagopal Pdf

Posted By admin On 16/06/18

Rajagopal is Professor of Marketing at EGADE Business School of Monterrey Institute of Technology and Higher Education (ITESM), Mexico City Campus, Mexico, and Fellow of the Royal Society for Encouragement of Arts, Manufacture and Commerce, London. He is also Fellow of the Chartered Management Institute, and Fellow of Institute of Operations Management, United Kingdom. He has been listed with his biography in various international directories including Who's Who in the World since 2008, and 2000 Outstanding Intellectual of the 21st Century published in 2009 by International Biographical Center, Cambridge, UK. He offers courses on Competitor Analysis, Marketing Strategy, Advance Selling Systems, International Marketing, Services Marketing, New Product Development, and other subjects of contemporary interest to the students of undergraduate, graduate, and doctoral programs. Rajagopal holds post-graduate and doctoral degrees in Economics and Marketing respectively from Ravishankar University in India.

Shan Rajagopal is a Lecturer in the Department. He currently is Course Director of the University's MSc in International Marketing Open. Standard PDF (282.1 KB. International Marketing: Global Environment, Corporate Strategy, Case Studies. Icle.pdf Books, Research Papers. Managing Social Media and Consumerism. He is Editor-in-Chief of International Journal of Leisure and Tourism Marketing, International. Social Marketing.

His specialization is in the fields of Marketing Management, Rural Economic Linkages and Development Economics. He has to his credit 40 books on marketing management and rural development themes and over 400 research contributions that include published research papers in national and international refereed journals.

Dr Rajagopal

He is Editor-in-Chief of International Journal of Leisure and Tourism Marketing, International Journal of Business Competition and Growth, and International Journal of Built Environment and Asset Management. He is also member of editorial board of various journals of international repute. He has imparted training to senior executives and has conducted 55 management development programs. Webcoder 2007 Crack. His research contributions have been conferred the highest recognition of National Researcher -SNI-level III by the Government of Mexico.

Contents • • • • • • Life/Education [ ] Rajagopal born in, and received his masters in economics and a doctorate in marketing from in India. His education was supported by fellowships from the, the Indian Council of Social Science Research, one from the Ministry of Social Welfare in India and a national merit scholarship from the government of India. Career [ ] Rajagopal began his career first at the National Institute of Rural Development in from 1984 to 1994.

He then went on to work with the Institute of Rural Management, and the. During that time, he wrote books and journal articles, which led to an invitation from the Tec de Monterrey to join its faculty in 2000 as a professor of marketing. He currently teaches He teaches competitor analysis, marketing strategy, advance sales management, advertising and communication and at both the undergraduate level and with the at the graduate level, and is a visiting professor. Rajagopal divides his time in three broad areas: teaching and research, writing books on new concepts and editing journals, and considers teaching and research to be symbiotic. His research interests are in brand management, selling systems, services marketing, international marketing, rural economic linkages and development economics. He believes that marketing is core to the development of “all societies, economy, and grown of nations.” Recognitions [ ] Recognitions for his work include being named best research professor at Tec de Monterrey in 2004, and Level III membership in Mexico’s Sistema Nacional de Investigadores in 2004.